Ellewaa Store
A live Egyptian retail storefront selling pharmacy, grocery and laundry services from one account, with prescription upload, campaign-driven offer collections, a loyalty points balance and saved addresses. It runs on the PlusP multi-business platform.
Overview
Ellewaa Store is the live, customer-facing deployment of the PlusP multi-business platform for an Egyptian operator running a pharmacy, a grocery and a laundry service. The three verticals share one account, one cart flow and one loyalty balance, but each keeps its own catalogue, categories and brands. The storefront is Arabic-first and right-to-left, with an English switch.
What the storefront offers
- Business switching between the pharmacy, grocery and laundry catalogues from a single storefront and account.
- Prescription ordering: customers upload a doctor's prescription and keep a record of past prescriptions on their account.
- A deep category tree per business, from medicines and painkillers through to children's, eye and ear, and beauty ranges.
- Campaign-led offer collections with per-product percentage discounts, original and discounted prices shown together, and out-of-stock labelling.
- Banner placements that target an internal destination, a brand or a category.
- Loyalty points, favourites and saved delivery addresses on the customer account.
- Arabic-first interface with right-to-left layout and an English switch.
Stack
- PHP
- Laravel
- MySQL
- REST API
